Rethinking how fresh food reaches people

StoreField® brings living microgreens into everyday places - supermarkets, cafés, hotels, and canteens. No plastic, no cold storage, no long supply chains. Just produce, growing quietly and visibly where it’s needed most.

Our mission

To grow fresh, living produce directly in places where people shop, eat, and live.

Our vision

To make micro-local, plastic-free growing the new normal in every city.

We want fresh food to feel close again. That means removing the packaging, simplifying how produce is delivered, and growing it right where people shop.

StoreField® makes it easy to offer fresh microgreens at the point of sale - clean, self-growing, and always ready to harvest.

CO2 saved per tower monthly
70 kilograms
Time from harvest to plate
0 seconds
Packaging used
Zero plastic

Our values

Freshness should be visible and daily

Freshness should be visible and daily
Produce should be alive, not packed and forgotten. Let people see it grow - shelf by shelf, day by day.
Less packaging is more impact
The only thing greener than the plants should be the waste bin - empty of plastic, full of common sense.
Micro-local is the new local
Growing directly in stores means fewer steps between growth and consumption - everything happens right where people already are.
Simple systems scale better
Smart design means store staff shouldn’t need manuals. StoreField® doesn’t require attention - just add the growpads, and the rest takes care of itself, quietly and reliably.
Honest food feels different
When people can watch their food grow, it builds trust without explanation. No slogans - just visible, living proof.
Consistency is better than hype
We care less about big claims and more about showing up fresh, every single day.

Our team

We’re a practical team with roots in hardware, data, and food.

  • Martin Balaz

    Sales & Marketing

  • Robert Slamka

    Logistics & Operations

  • Richard Kovac

    Hardware & Automation

  • Eduard Michalik

    Software & Data Processing

From the blog

The 10-Second Harvest: Why a Live Cut Changes How People Buy

There’s a tiny pause right before people decide what goes on their plate. In November - when dishes get heavier and the air turns sharp - that pause matters even more. It’s where microgreens do their quiet magic. Not as a garnish, not as a sales trick, but as a 10-second harvest: reach in, snip, quick rinse, add. Those few seconds change how the food smells, how it looks, and most of all how someone feels about choosing it.

Autumn’s Back-and So Is Fresh Flavor

Cold mornings, early dusk, comfort food calling from every corner. Autumn is the season when plates get heavier, richer, slower. It’s lovely-until your body quietly asks for something bright again. That’s where microgreens slip in: a small, living handful that brings back the snap of freshness while topping up the vitamins and minerals your routine starts to miss when the weather turns.

Why StoreField® Microgreens Don’t Need a Label

Walk through any supermarket and you’ll see a forest of labels. Packages promise freshness, local origin, eco-friendliness, or premium quality. Stickers, seals, and claims are everywhere - each one trying to convince the customer that what they’re buying is trustworthy.

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